Things to remember when optimising for an international audience

The internet is a vast place and although it seems like everyone nowadays has access to the Internet you can be sure that not everyone can speak English. So, if you are planning to market and sell your services to users speaking in languages other than your own,...

16 things you can do to be better at digital marketing

16 things you can do to be better at digital marketing Digital marketing skills are a highly valued skill. A study in 2015 discovered that 71% of companies were planning to inject more funds into their digital marketing budget, no doubt spurred on by the fact that 60%...

26 tips for becoming a better copywriter

26 tips for becoming a better copywriter. In its most basic form, ‘copy’ is a collection of words constructed into a meaningful sentence. Most of us compose these every day, but what separates mere mortals from great copywriters is the ability to engage and convert...

Inboundly’s New Year’s Resolutions 2016

It’s been a while since our last post, as you may have noticed we’ve done a couple of design changes here on our website. It took us a very long time, much longer than we have initially anticipated. As it’s January, we’re going to talk about...

Psychology of colour in social media

Psychology of colour in social media When it comes to creating a website and interacting with customers via social media, there are many things that we take into consideration.  For example, you might consider the content of your communication to make sure it is...