Dec 21, 2018 | Copywriting
According to novelist Christopher Booker, there are only seven basic plots to every book. That means, essentially, every book has already been written. Been there, done that! If you’re a content marketer or someone who is in charge of updating the company’s blog page...
Mar 9, 2016 | Copywriting
26 tips for becoming a better copywriter. In its most basic form, ‘copy’ is a collection of words constructed into a meaningful sentence. Most of us compose these every day, but what separates mere mortals from great copywriters is the ability to engage and convert...
Jul 1, 2014 | Content Marketing, Copywriting
When looking for a copywriter, it’s essential that you thoroughly research the market and avoid the common mistake of simply choosing the cheapest option. Quality writing is a skill to which many can only aspire, and should be entrusted to professionals. After...
